Sunday, March 05, 2006

IBM's Quasar Impact

Earlier this year I discussed the impact I foresaw that the Cell chip was going to have on the industry. Well over at IBM the impact is huge. Just a few days ago, Fortune published an article describing the Quasar project at IBM. "IBM's Quasar: Is it the future of computing? The computer giant is betting a new chip and a reorganized corporate structure will make IBM exciting again."

The impact of what IBM learned on the Cell chip project in the last six years will be sweeping. The Quasar project is fueling an internal reorganization of IBM based on lessons learned from the Cell project and new sources of innovation within the corporate giant. The Cell concept came from Sony. It is a collaborative effort between Sony, IBM and Toshiba. It will power the soon to be released Sony Playstation 3, HDTV related consumer electroncs devices and IBM Blade Servers.

Quasar can be considered the next release of the Cell and will be a center piece of all of IBM's future hardware designs. The future information technology will be image and speech centric instead of primarily text-based as it is today. In the heavily image-speech centric processing world, the power of Cell and Quasar will be what drives the innovation from IBM's viewpoint.

Once Sony releases the Playstation 3 this year, we will have more tangible evidence of what the excitement is all about from an IBM perspective. IBM is trying to introduce the 'wow' and 'excitement' factor back into its products and with the Cell and Quasar chips it looks like the future again looks to be quite a fun place if all goes as planned.

No comments: